Latest about Fujifilm
Medium format for the masses? The Fujifilm GFX 100S II could make you switch
News Fujifilm announces the GFX 100S II – its lightest 100MP camera yet, sure to tantilize anyone tempted by medium format
Film isn't dead – it's digital. The Fujifilm X-T50 puts Film Simulations front and center
NEWS Fujifilm puts its Film Simulations at the forefront of its new camera, the 40MP Fujifilm X-T50, coming next month
One of Fujifilm's most loved lenses gets rebooted, 10 years later
NEWS Fujifilm just refreshed one of its most popular lenses with weather sealing and high-resolution performance
Love the film look? Fujifilm teases a new camera with a Film Simulation dial
NEWS With X Summit coming up next week, Fujifilm teases two cameras, two lenses, and a brand new Film Simulation dial
Was it just a fad? Was the Fujifilm X100V just a poser camera?
OPINION A year ago, you couldn't get a Fujifilm X100V for love nor money – but now they're everywhere. Was it all just a fad?
The camera you can't buy is now even better! First firmware for Fujifilm X100VI
News The Fujifilm X100VI just got its first ever firmware update. What's new, on the camera that's so hot you can't actually buy one?
Fujifilm improves AF with a substantial firmware update for the X-T5!
News Fujifilm continues to roll out its Kaizen firmware, with the X-T5 being the latest camera to benefit
The Fujifilm X-H2 is the latest camera to receive a bumper firmware update
News New features and improved AF come to the Fujifilm X-H2 courtesy of the latest Kaizen firmware update
