Map Camera, one of the largest Japanese camera stores, has collated its top 10 best-selling cameras of 2024, based on its sales data, and the results aren't what I was expecting.
Because its best-selling camera of the past year wasn't a Sony, Canon or even a Nikon, but a Fujifilm. The top camera of 2024 was, in fact, the Fujifilm X100VI. And what's more, Fujifilm took the second spot too, with the Fujifilm X-T50.
So without further ado, here is Map Camera's top 10 best-selling cameras of 2024.
- Fujifilm X100VI
- Fujifilm X-T50
- Sony A7C II
- Nikon Zf
- Fujifilm X-T5
- Nikon Z6 III
- Sony A7 IV
- Canon R6 II
- Canon R5 II
- Nikon Z8
It's worth bearing in mind that while Map Camera is one of Japan's largest specialist camera retailers, it operates a single store (albeit over five floors) based in the trendy Shinjuku district of Tokyo that is popular with a younger crowd, so may not be representative of the overall Japanese market.
Map Camera's top 10 lenses were a little less surprising, with zooms from all manufacturers making the vast majority of the top 10, headed by the Nikon Z 24-120mm f/4 S, while the Tamron 28-200mm f/2.8-5.6 III superzoom, available in Sony E-mount, took the second spot. The only non-zoom lens was a cheap-and-cheerful nifty fifty, the Canon RF 50mm f/1.8 STM, which came in ninth.
- Nikon Z 24-120mm f/4 S
- Tamron 28-200mm f/2.8-5.6 Di III RXD
- Sony FE 24-70mm f/2.8 GM II
- Tamron 28-75mm f/2.8 Di III RXD G2
- Fujifilm XC16-50mm f/3.5-5.6 OIS II
- Nikon Z 28-400mm f/4-8 VR
- Canon RF 100-400mm F5.6-8 IS USM
- Nikon Z 180-600mm f/5.6-6.3 VR
- Canon RF 50mm f/1.8 STM
- Sony FE 70-200mm f/2.8 GM OSS II
If you can't make it to Tokyo to pick up Map Camera's top-selling cameras or lenses, you may find these retailers to be a little more convenient…
