New gear is great, but do you want gear that's BETTER than new? KEH can show you how

Sooner or later, we all want or need a new camera or lens. But buying brand new equipment isn’t actually the best thing for your photography, your bank balance or even for the planet.

New gear doesn’t always mean it’s the best choice – it can often be more expensive and less eco-friendly. So, what’s better than new? Buying pre-owned camera gear that gives you the same great functionality at a better price, while also supporting sustainability by keeping quality gear in the hands of photographers instead of in landfills.

Getting your gear from specialists in pre-owned camera equipment will be the best thing you ever did. Photography has always been considered an expensive business, but it doesn’t have to be!

Companies like KEH offer prices up to 40% off retail – and not only that, you can trade in any equipment you don’t use any more for a 10% bonus. In fact KEH’s whole ethos is literally “Better Than New”, and for very good reason.

Better gear, better prices

Want a new camera? You can save big on your body, and have money left over for accessories and necessities. Need a new lens? You can get two or three pre-owned lenses for the same price as a single brand new one. Thinking of switching systems? Trade in your existing setup towards your new gear, instead of dealing with the hassle of auction sites or marketplaces.

It’s not just about digital, either. If you’ve been bitten by the film bug – or you’re one of the OGs who’ve been shooting film since the darkroom days – getting your analog gear from a reputable retailer is safer than risking a random online seller. With an inventory of over 65,000 cameras, lenses and accessories, you’ll find everything you need in one place.

Even if you don’t need any more equipment, pre-owned specialists are the best place to sell on your gear when you don’t use it any more. So instead of letting it gather dust in your basement, you can get it evaluated for a quick and competitive quote – then you can either convert it to credit, cold hard cash, or trade it in towards something else.

KEH has been reselling cameras since 1979, and its experts have over 300 years of combined experience. They know their stuff better than anyone else, so you know you can trust them to appraise, renew and grade new and old gear alike.

Whether it’s the latest mirrorless model or a classic film camera, you can purchase safe in the knowledge that you’ve got a 21-day return policy and a 180-day warranty – and customers can purchase extended product protection through KEH’s partner, Extend.

Discover KEH Certified™ camera gear - YouTube

Watch On

Better for the planet

As rewarding as it is to get great prices on gear you want to buy, and the best bang-for-buck on stuff you want to sell, the best thing about buying and selling pre-owned equipment is that it makes photography a more sustainable industry.

There’s so much waste involved not just in buying brand new products, but with perfectly good products that get replaced and find themselves in landfills. By buying and trading in camera gear, we can all help create a circular economy for this equipment – breathing new life into pre-owned kit, and enabling somebody else to be every bit as excited about using it as its first owner was.

When it’s time for you to move on in your photography journey, you can be the next step in a pre-owned camera’s journey – and add to the unique life it’s lived, capturing even more precious pictures and magical memories.

From Canon and Nikon to Sony and Sigma, Mamiya and Minolta to Micro Four Thirds and medium format, keep equipment alive and save money at the same time by checking out what’s available at KEH.com. And if your focus is on selling and trading, head over to KEH.com/sell.