A new camera is about to steal this idea – but Olympus did it first

Close-up of an Olympus PEN-F camera body, against a purple background, focusing on the Creative Dial
(Image credit: James Artaius)

What's old is new. We all know this. But we're about to see the launch of a major new camera that steals this old idea – and I want you to know where it came from.

I can't tell you what this new camera is, or I'll get into trouble (you'll have to pay attention to the latest camera rumors to work it out). But very soon this camera will be announced, and one of the most noteworthy features will be that it has a "new" creative dial. 

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James Artaius
Editor

James has 22 years experience as a journalist, serving as editor of Digital Camera World for 6 of them. He started working in the photography industry in 2014, product testing and shooting ad campaigns for Olympus, as well as clients like Aston Martin Racing, Elinchrom and L'Oréal. An Olympus, Canon and Hasselblad shooter, he has a wealth of knowledge on cameras of all makes.