UPDATE: The Fujifilm GFX 100S could potentially be announced on the 27 January – and as this date draws closer, even more information is being leaked. This latest rumor states that the upcoming smaller version of the GFX 100 camera will not have a vertical battery grip option available. This could be bad news for those that wanted the option to increase the runtime of the camera with the use of an additional grip.
However, the lack of a battery grip is fairly consistent with how Fujifilm operates. The smaller version of the 50MP camera, the Fujifilm GFX 50R, also doesn't have a battery grip option available. It would seem that Fujifilm is committed to keeping its camera bodies as small as possible, even if it may potentially sacrifice performance.
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ORIGINAL STORY: With the release of the Fujifilm GFX 100S seemingly imminent, we're not surprised to see more details being leaked. However, this particular piece of information is sure to send excited ripples through the medium format community. Apparently, the Fujifilm GFX 100S will cost just $5,999.
According to Fuji Rumors, this makes it a full $500 cheaper than the Fujifilm GFX 50S when it was first launched, which had a RRP of $6,500. This means that if the rumors are correct, the Fujifilm GFX 100S will have a 102MP medium format sensor, Phase Detect AF, in-body image stabilization and a back-illuminated sensor – all for under $6,000. That's certainly nothing to sniff at!
Plus, according to Fuji Rumors, the Fujifilm GFX 100S will apparently come without a D-Pad, with the imaging manufacturer seemingly replacing it with a joystick instead. On the top of the camera there will be a top LCD, but the top plate will only have one dial on the top left side, a PSAM dial. Meanwhile, the Fujifilm GFX 100S will have a fixed viewfinder and no "GFX 50S humpback", i.e. the protruding back screen element found on the Fujifilm GFX 50S.
Fuji Rumors has also advised that the latest Fujifilm GFX medium format camera will have a three-way tilting screen, similar to the screen found on the Fujifilm X-T3. While this isn't quite as versatile as a fully articulating screen, as users won't be able to flip it round for self-shooting, a three-way tilting screen will definitely be a tempting proposition for many photographers.
It seems clear the Fujifilm has been gearing up for a big announcement for a while – and now we finally have an unofficial date to look forward to. Apparently, we'll be seeing Fujifilm announce a whole host of different gear on 27 January.
Not only is the Fujifilm GFX 100S and the Fujifilm X-E4 rumored to appear on 27 January, but there will also be a collection of lenses and a new Fujifilm film simulation announced as well.
According to rumor website Fuji Rumors, we could also be seeing the Fujifilm GF 80mm f/1.7, the Fujifilm XF 27mm f/2.8 Mk II and the Fujifilm XF 70-300mm f/4-5.6 as well. That means altogether the 27 January could bring two cameras, three lenses and a new film simulation for Fujifilm enthusiasts.
We've heard various rumors regarding the Fujifilm GFX 100S, including that it will actually be "a bit smaller" than the GFX 50S. With this smaller size and the previously reported (below) affordable pricing, it seems that the Fujifilm GFX 100S could potentially be one of the most exciting launches planned for 2021.
Meanwhile, the Fujifilm X-E4 has also been subject to a number of leaks. Apparently, the X-E4 will reuse the same 26MP sensor that other Fujifilm cameras have housed, including the Fujifilm X-T4. It's also rumored to feature a tilting screen, as opposed to the fixed screen the X-E series has featured so far.
While the rumored announcement date of 27 January isn't official, there have been so many Fujifilm leaks recently that we would be surprised if this rumor isn't too far off the mark. However, only time will tell!
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