Raking in $7.7 billion, Fujifilm's first quarter financials see consumer cameras jump 17.8% and pro imaging up 33.8%
(Image credit: Fujifilm)
Fujifilm has just released its financial results for the first quarter of 2024, with an overall increase and projection for a record-high year of earnings due to what Fujifilm states as "strong sales in imaging".
Fujifilm is a company that covers many areas of electronics, including medical care and televisions, and as a business spreads its research and development over many industries. The financial report provides insights into all of these areas but, in our corner of the world, the imaging section makes for particularly interesting reading.
Right off the bat, the report states, "Revenue and operating income soared due to solid sales of instant photo systems and digital cameras," and the numbers sure back it up!
Consumer imaging brought in revenue of ¥74.6 billion (approximately $773.8 million), which was an increase of 17.8% from the previous year. Professional imaging saw an even greater improvement on last year's results, up a whopping 33.8% and generating ¥56.1 billion ($581.9 million).
"In the consumer imaging, revenue increased mainly due to strong sales of instant photo systems… we launched the Instax Wide 400 in July 2024 and relaunched the Instax Mini LiPlay, a hybrid instant camera with the ability to record voice messages.
"We also developed our B‐to‐B services by holding photo sessions using Instax Biz at the international Breakin convention in Paris, France, in May 2024, and at the Lions Collection, an event organized by the Seibu Lions in Japan in the same month.
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"In Professional Imaging, revenue increased significantly due to strong sales mainly of models launched in the previous fiscal year."
Despite Fujifilm's successful and increasingly popular professional imaging department, it's consumer imaging that continues to come out as the top earner.
But I can't help but wonder if Fujifilm was able to keep up with the demand for cameras such as the Fujifilm X100VI, it would bring in a lot more revenue in addition to providing its customers what they want!
Kalum Carter is a photographer, photo editor and writer based in the UK, and for almost a decade he has worked with brands and publications to create, edit, and sequence imagery. Having recently graduated with a Master's Degree in Photography from the University of the West of England (UWE), Kalum joined Digital Camera World as a Staff Writer, covering news, reviews, and his biggest passion – photography books!
Kalum's photography has been published and exhibited around the world, and he continues to photograph on a project-by-project basis. He is currently working on a personal project capturing the people and landscape of Gower, South Wales. Currently untitled, this body of work will be exhibited for the National Trust later this year.