Here we go! The best Black Friday camera deals have been trickling through all week, but now the event has kicked into overdrive – and there are some superb savings on cameras, lenses and all manner of photo and video gear.
But are the deals really that good? All I can say is that my colleagues on DCW team have bought a few cameras already! I've rounded up the cream of the crop of the savings immediately below, to give you a flavor of the deals on offer. But I'll be updating this page all weekend and through Cyber Monday.
One trend we’re seeing this year is a lot of retailers price-matching each other, but some are offering extra accessories like memory cards and shoulder bags to sway you – particularly on camera-and-lens bundles that are popular with first-time buyers.
So if you’re on the hunt for a complete camera kit at a great price, now is a brilliant time to buy. We’re checking all the big-name retailers to bring you the best deals – with or without added extras.
- Updated November 28: Updated prices and checked stock on all products, and added new deals.
Top retailers
Top US retailers:
Adorama: 25% off camera & up to 40% off lenses
Amazon: discounts on all photographic equipment
Apple: Gift card up to $75 on eligible iPhones
Walmart: Deals on DSLRs, Mirrorless & action cameras
B&H Photo Video: Holiday savings on hundreds of items
Best Buy: Save on TVs, laptops, appliances
Canon USA: Buy direct to save money
Dell: Discounts on laptops and PCs
GoPro: Early deals on Hero 13 Black
HP: Save on laptops, desktops, monitors
Lenovo: Huge savings on laptops
Microsoft Store: Get powerful PCs & laptops
Mixbook: Cheap photo books & calendars
Samsung: Hard drives, SD cards, and more
Editor's top 5 picks
1. Canon EOS R5 – Save $1,100, now $2,799
2. Panasonic Lumix S5 II + 20-60mm – Save $502, now $1,797.99
3. Sony A6400 – Save $1195, now $704.95
4. Panasonic Lumix G95 + 12-60mm – Save $302, now $697.99
5. Nikon Z8 – Save $720, now $3,279.95
Get the Digital Camera World Newsletter
The best camera deals, reviews, product advice, and unmissable photography news, direct to your inbox!
Best mirrorless cameras under $1,000
Canon EOS R100 + 18-45mm lens | was $599.99 | now $349.99
Save $250 at Amazon Canon's most junior body is also its smallest and lightest – but it's still quite a beast! Its 24.1MP APS-C sensor delivers stunning image quality, with great AF and a beginner-friendly guided menu system. Its versatile kit lens (a 28.8-72mm equivalent) can handle just about any scenario to get you shooting right away.
Canon EOS R100 twin lens kit | was $829.99 | now $499
Save $330.99 at Adorama With a 24.2MP sensor, a viewfinder and advanced autofocus, the R100 is a great entry into the EOS R system. The RF-S 18-45mm f/4.5-6.3 and RF-S 55-210mm f/5-7.1 lenses are both image stabilized, for smooth shooting. Adorama is including a huge bundle of accessories at this price, including a 64GB memory card, a card reader, a shoulder bag, filters for both the included lenses, and a smart battery charger. This might be the starter camera kit of the season!
Panasonic Lumix G95 + 12-60mm | was $999.99 | now $697.99
Save $302 at Adorama Great for stills and video, the G95 is equipped with a 20.3MP Micro Four Thirds sensor that's capable of recording 4K UHD video with a wide ISO range of 200-25,600 and offers 12 stops of dynamic range. Adorama is including a 64GB memory card, a shoulder bag and filters for the included lens, so this is a sweet deal.
Sony A6400 | was $898 | now $704.95
Save $193.05 at Walmart The ideal camera for travel, content creation, and anyone who wants the top Sony features in a compact, affordable body!
Best mirrorless camera deals
Canon EOS R6 Mark II bundle | was $2,499 | now $1,999
Save $500 at Adorama This body-only bundle gets you some bonus accessories worth over $200 - offering you a spare battery, Sandisk memory card and a charger to go with your new camera
Canon EOS R5 | was $3,399 | now $2,799
Save $600 at Amazon The original 8K powerhouse is seeing a stunning saving! With its 45MP stills and hi-res video capabilities, this is the best camera for all-purpose shooting. Adorama is including a SanDisk 128GB Extreme Pro memory card and a Green Extreme card reader at this price, making this an extremely good deal!
Fujifilm X-T5 | was $1,699 | now $1,599
Save $100 at Adorama The flagship of Fujifilm features a massive 40MP sensor, along with 4K 60p video recording and cool retro-styling. This is the silver model; it’s available in black for the same price.
Nikon Z50 + 16-50mm & 50-250mm | was $1,346.95 | now $1,146.95
Save $200 at B&H If you're looking for a complete starter photography bundle, this ready-to-shoot kit offers two zoom lenses that cover wide-angle to telephoto, to capture everything you want to shoot. You can find this bundle at the same price elsewhere, but B&H is throwing in a 64GB SanDisk Extreme memory card and a Ruggard Journey shoulder bag.
Nikon Z8 | was $3,999.95 | now $3,279.95
Save $720 at Walmart on the Nikon Z8 with a 45.7MP sensor, 120fps continuous burst mode, and 8K recording – you can think of it like a mirrorless Nikon D850 only better, or a smaller Z9 but cheaper!
Olympus OM-D E-M10 Mark IV | was $699.99 | now $589.99
This is the camera that Taylor Swift uses – and it's also one of my favorite bodies. It's small and lightweight, thanks to the svelte 20.3MP Micro Four Thirds sensor (which keeps the lenses small, too), but boasts tricks like 4.5 stops of stabilization, a 180° selfie screen and 4K 30p video.
OM System OM-5 + 12-45mm f/4 Pro | was $1,599.99 | now $1,099.99
Save $500 at Amazon Offering 20MP stills, and 4K 30p video in a compact body, this Micro Four Thirds camera is the perfect companion for your travels, paired with a Pro-designated 3x zoom. Available in black or silver at this price.
OM System OM-1 Mark II | was $2,399.99 | now $1,899.99
Save $500 at Adorama With its 20MP MFT sensor, 4K video capabilities and built-in ND grad filters, the OM-1 Mark II offers pro camera features in a compact body.
Panasonic Lumix S9 + 20-60mm lens | was $1,799.99 | $1,497.99
Save $302 at Amazon The S9 grants access to a wide range of L-mount lenses, and this great-value bundle with the Lumix S 20-60mm f/3.5-5.6 kit lens is a neat way to kick off your collection. Available in black, red, green or blue at this price.
Panasonic Lumix S5 II + 20-60mm | was $1,997.99 | now $1,797.99
Save $500 at Adorama The latest flagship from Panasonic just got even better, thanks to a chunky price cut. Built for content creators, with 6K video and 24MP stills plus a 96MP high-res mode, this is as good as it gets for a hybrid camera. Adorama is also including a FotoPro Sherpa tripod at this price. Alternatively, get the same S5 II + 20-60mm combo at B&H and get a 128GB Lexar memory card and a Think Tank shoulder bag.
Pentax K-3 Mark III and 16-50mm f/2.8 | was $3,196.90 | now $2,496.90
Save $700 at B&H The Pentax K-3 Mark III packs a 25.7MP APS-C sensor that's capable of delivering gorgeous stills, while the HD-DA 16-50mm f/2.8ED PLM AW standard zoom boasts Pentax's Star-series premium quality.
Sony A7 III + 28-70mm lens | was $1,999.99 | now $1,498
Save $501 at B&H The perennially popular A7 III boasts a 24.2MP full-frame image sensor that delivers gorgeous still images and 4K video alike. The Sony FE 28-70mm f/3.5-5.6 lens gives you a versatile focal range that's perfect for travel photography, so you’ll never miss a moment. You’ll find this combo for the same price elsewhere, but B&H is also including a 64GB SanDisk Extreme memory card and a Ruggard Journey shoulder bag.
Sony A7S III | was $3,499.99 | now $3,198
Save $301.99 at Amazon If you're looking for a compact, state-of-the-art 4K camera that can do slow motion at 120fps, this is a top-notch choice for any budding filmmaker.
Best DSLR camera deals
Canon 5D Mark IV + 24-105mm | was $3,399 | now $2,899
Save $500 at Adorama Canon's workhorse DSLR is the tool of choice for professionals and enthusiasts alike, with its powerful 30.4MP full frame sensor and 4K 30p video capability.
Nikon D7500 | was $696.95 | now $696.95
Save $300 at B&H This classic DSLR has made a comeback for the holiday season, and at this price this well-built camera is a great deal for those who like traditional interchangeable lens cameras.
Nikon D780 | was £2,296.95 | now $1,596.95
Save $700 at Adorama This DSLR's 24MP full-frame sensor offers impeccable image quality, and its performance can keep up with most of what a Nikon mirrorless camera can. You'll get Nikon's tried-and-tested 51-point phase detection AF system when using the optical viewfinder, but switch to live view and you've got the Z6's brilliant 273-point on-sensor AF system with eye detection. Adorama is including a 64GB memory card, a shoulder bag, a card reader and a Corel software suite at this price.
Nikon D850 | was $2,996.95 | Now $2,196.95
Save $800 at Adorama Simply the best and last-ever DSLR made by Nikon, the D850 features a huge 45MP full-frame sensor, 4K UHD video, and of course a glorious optical viewfinder – this is as good as it gets for DSLRs. Adorama is including a 64GB memory card, a card reader, a shoulder bag, a spare battery, Corel software and more at this price.
Best instant camera deals
Instax Mini LiPlay | was $159.95 | now $99.95
Save $60 at Adorama This hybrid camera combines the fun of an instant camera, with the back-up of a digital camera. What's more, it works as a portable printer - allowing to make hard copies of photos stored on your phone.
Best action camera deals
DJI Action 2 dual-screen Combo | was $279 | now $179
Save $100 at Amazon Whether you’re looking for the best action camera or a compact selfie camera, the DJI Action 2 can do it all with the dual-screen combo, offering DCI 4K 60p or slo-motion 4K 120p or even 240p at 1080p – this is a tiny but versatile camera for action, vlogging or both!
Best compact camera deals
Kodak EKTAR H35 Half Frame Film Camera| was $45 | now $35.96
Save $9 at Amazon Take double the number of prints and capture even more special moments with this half-frame 35mm camera. $9 off might not be much, but think of how much it will save you in film!
Sony ZV-1F | was $502 | now $398
Save $104 at B&H If you want a great camera for vlogging or to start a YouTube channel, this Sony as everything you could ever need – and more! B&H is throwing in a Ruggard protective case and a 128GB SanDisk Extreme memory card at this price.
Sony ZV-1 | was $748 | now $648
Save $100 at Adorama Designed for vlogging this camera offers 4K HDR video with flip-out touchscreen, live streaming, and webcam capabilities this is a go-it-all all camera. Adorama is throwing in a 32GB SanDisk memory card and a shoulder bag at this price.
Best Black Friday lens deals
Canon EF-S 10-22mm| was $649 | now $399
Save $250 at Adorama This super-wide zoom is a perfect companion to the kit lens that comes with most Canon Rebel DSLRs. Adorama is including a lens hood, ProOptic lens filters, Corel software for Windows and more at this price. If you’re a Mac owner, this alternative bundle at the same price swaps the Corel Windows suite for a macOS suite.
Canon RF 100mm f/2.8L IS Macro USM | was $1,199 | now $999
Save $200 at Adorama This telephoto macro from Canon is perfect for capturing the insects in your garden in large-as-life scale, and also perfect to digitize your film negatives. This is a great reduction on a brilliant lens, and Adorama is adding in ProOptic lens filters, a cleaning kit, a camera strap, Corel Windows software and more to make the deal even better. This alternative bundle swaps out Windows software for macOS apps.
Canon RF 70-200mm f/4 L IS USM| was $1,599 | now $1,499
Save $100 at Adorama This versatile professional zoom lens is the workhorse of the pro photographer, and you can now have the same with a $100 discount and a grab bag of accessories including Corel Windows software – or the same bundle with macOS software.
Canon RF 70-200mm f/2.8L | was $2,799 | now $2,499
Save $300 at Adorama Editor James Artaius says, "I hated 70-200 lenses before using this, but it's just so compact at 146mm long that I barely noticed it on the front of my EOS R5 camera!" This 70-200mm is a true walkabout lens. Adorama is offering a choice four different accessory kits with this lens, all at the same time. Our favorite deal includes a Vanguard Veo 3 Go tripod.
Fujifilm XF 8mm f/3.5 R WR| was $799 | now $599
Save $200 at Adorama This super-wide prime gives you an equivalent focal length of 12mm - so a big help for shooting interiors or city architecture.
Nikon Z 50mm f/1.8 S | was $819.95 | now $426.95
Save $393 at Amazon A mighty 50mm lens is always useful in your camera bag and can be used to shoot anything from street photography to landscapes – now at an even better price!
Nikon Z 70-180mm f/2.8 | was $1,249.95 | now $1,046.95
Save $203 at Amazon The new workhorse in the Nikon lineup, this lens can be used for several different photographic applications.
Tamron 28-75mm f/2.8 Di III VXD G2 | was $899 | now $699
Save $200 at Amazon This Sony-mount standard zoom is a "trinity", with its weather sealing and constant f/2.8 aperture making it perfect for pros and serious shooters alike. This deal from Adorama includes lens filters, Corel software for Windows and more.
Best Black Friday storage deals
SanDisk Extreme PRO 128GB SDXC card | was $24.99 | now $18.99
Save $6 at Amazon One of the fastest UHS-I SD cards out there, and now you can have top performance at a rock-bottom price!
SanDisk 256GB microSDXC card | was $25.99 | now $18.99
Save $7 at Amazon We reckon this SanDisk card is the best-value 256GB microSD card, with super-fast read speeds of up to 150MB/s – a cracking deal for the money.
ProGrade 512GB CFexpress Type B card | was $199.99 | now $139.99
Save $60 at Amazon Bag a bargain on one of the fastest memory cards money can buy - it boasts transfer speeds of up to 3400MB/s!
Best Black Friday film deals
Fujifilm Fujicolor C200 | was $34.99 | now $22.99
Save $12 at Amazon Known for its punchy colors and affordable price, this film has been a favorite for many analog shooters – now it's even better with a healthy saving!
Best Black Friday software deals
Adobe Creative Cloud sale – save 50% on 20+ CC apps for $29.98/month
Save $30.01 a month for one year Adobe has knocked over 50% off the price of its All Apps plan. This comes with all Creative Cloud Applications, plus 100GB of cloud storage. Offer ends November 29!
Best Black Friday magazine deals
Digital Camera is the definitive guide to digital photography. Every issue comes packed with expert advice, in-depth tutorials, free gifts and inspirational images. Digital Camera has the sole aim of helping you become a better photographer. 50% off until December 2
PhotoPlus: The Canon Magazine is the world's only monthly newsstand title that's 100% devoted to Canon, so you can be sure the magazine is completely relevant to your system. Every issue comes with a disc of video tutorials too. 50% off until December 2
Whether you're a part-time amateur or a full-time professional, Digital Photographer aims to challenge and motivate you to take your best shots. Our in-depth features are designed to take your photography to the next level - and this is a great gift for anyone who wants more inspiration for their picture taking. 50% off until December 2
Black Friday and Cyber Monday FAQs
What is Black Friday?
The modern meaning of Black Friday began in the US during the 1970s, denoting the Friday after Thanksgiving, which marks the beginning of the busy Christmas shopping season. More retailers started to use Black Friday to launch sales, with some dramatic discounts available to savvy shoppers. In the last 10 years or so, Black Friday has spread beyond the US to become a near-global phenomenon.
Even with other promotions and sales during the year, such as Amazon Prime Day, the weeks leading into Black Friday are always a great time to find the best bargains.
When is Black Friday 2024?
This year, the official Black Friday weekend takes place from Friday 29 November through to Monday 2 December 2024 (Cyber Monday), and that's when we expect to see the bulk of the best camera deals. However, there will be some great offers available before and after this weekend – which we will be monitoring from now through to the New Year.