Phase One announces new 150MP medium format system with $50,000 price tag

With more and more DSLRs, and even mirrorless cameras, boasting sensors around the 50MP mark, some photographers have remarked on the “approaching medium format” quality of modern 35mm-equivalents. 

Well, Phase One has just drawn a line in the sand with its announcement of three new IQ4 medium format Camera Systems – two of which boast gargantuan 150MP sensors, along with gargantuan price tags.

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James Artaius
Editor

James has 22 years experience as a journalist, serving as editor of Digital Camera World for 6 of them. He started working in the photography industry in 2014, product testing and shooting ad campaigns for Olympus, as well as clients like Aston Martin Racing, Elinchrom and L'Oréal. An Olympus, Canon and Hasselblad shooter, he has a wealth of knowledge on cameras of all makes.