The Google Camera app has been renamed, reinforcing its exclusive Pixel status

Pixel app logo chained to a Pixel 8 phone
(Image credit: Future, www.vecteezy.com)

In a move that shouldn't really be anything close to a shock, Google has quietly renamed its Google Camera app to Pixel Camera. Although the former branding was clear and concise, the fact that only Google-branded phones were officially supported by the Google Camera app, it makes total sense to rebrand the app as Pixel Camera, thereby making it totally clear that the app is only for Pixel phones. Prior to the rebrand, it was plausible to assume Google Camera would work on any Android device with a built-in camera, but this was not the case.

(Image credit: Google)

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Ben Andrews

Ben is the Imaging Labs manager, responsible for all the testing on Digital Camera World and across the entire photography portfolio at Future. Whether he's in the lab testing the sharpness of new lenses, the resolution of the latest image sensors, the zoom range of monster bridge cameras or even the latest camera phones, Ben is our go-to guy for technical insight. He's also the team's man-at-arms when it comes to camera bags, filters, memory cards, and all manner of camera accessories – his lab is a bit like the Batcave of photography! With years of experience trialling and testing kit, he's a human encyclopedia of benchmarks when it comes to recommending the best buys.