Leica opens its world record 29th global store – years in the making and its largest yet!
(Image credit: Leica)
Leica is an industry leader in many ways and is considered by many to be the epitome of optical engineering and quality.
The best Leica cameras and the best Leica lenses are always featured among the elite the market has to offer, and it seems Leica strives to spread this far and wide by opening a world record 29th gallery worldwide – and its largest to date!
Not one to spare on expense or craftsmanship, the 4-story luxury Leica retail space, situated in Melbourne, Australia, has been in the making for years. Not just a space to sell the latest camera equipment, the new store invites visitors to visit the state-of-the-art retail store and café on level one, a photographic gallery on level two, a private photo studio and academy room for workshops on level three, and a rooftop overlooking the city skyline on level four.
The third Leica space to open in Australia, it boasts beautifully designed architecture creating spaces of inspiration and creativity, among the Scandinavian interiors and art deco-designed windows. A mezzanine photography gallery will display photographic works from new artists quarterly, currently showcasing ‘Colours of Antarctica’ by Leica Ambassador Stuart Robertson.
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Above: A gallery of interior shots of the new Leica Store and Gallery Melbourne
More than your typical retail store and experience the store will offer a great place to get hands-on with some of the best Leica equipment no matter if you're a long-term professional or a budding enthusiast. Expertly trained staff can provide visitors with in-depth advice, and offer product demonstrations, tips, and recommendations – you wouldn't expect anything less from Leica!
The space is located at 267 Little Collins Street, Melbourne, Australia, and is open now to the public. So if you're in the area and have always wanted to get your hands on one of the most longed-for cameras, head down to the Leica Store and Gallery Melbourne.
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Kalum is a professional photographer with over a decade of experience, also working as a photo editor and photography writer. Specializing in photography and art books, Kalum has a keen interest in the stories behind the images and often interviews contemporary photographers to gain insights into their practices. With a deep passion for both contemporary and classic photography, Kalum brings this love of the medium to all aspects of his work.